Big Data Marketing Offers Critical Insight-But a Distributed Marketing Technology Is Key to Success

Marketing technology firms continue to offer credible evidence that the analytical insight gained through Big Data will be a huge factor for organizations in the near future. Why? Consider this statistic: the amount of data an enterprise collects is expected to grow 650% over the next five years. It’s statistics like this that make it […]

What Is Solar Photovoltaic Technology?

Understanding Photovoltaic Cells Photovoltaic cells, also referred to as solar cells, have a basic process that takes sunlight and convert it into electricity. Discovered in 1954, scientists found that silicon could be used to make an electric charge, if it was exposed to direct sunlight. Technology advanced, and with it solar cells were soon powering […]

Disruptive Technologies Could Add $33 Trillion in 2025

We hear almost every day about disruptive technologies, and the list of the “next big thing” grows ever longer. In its May 2013 report McKinsey Global Institute (MGI) separates reality from hype. Starting with a list of 100 candidates, MGI identifies 12 disruptive technologies that matter; these are assessed to have significant potential to drive […]